Informa Turns Ambitions to Growing Through Event Data

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Informa’s latest trading update offers some insight into the direction of the industry. While trade shows continue to be part of the picture, there is a clear shift towards taking advantage of the valuable data collected through its B2B events and digital services. Informa, the world’s largest trade show organizer, released a trading update to […]

The post Informa Turns Ambitions to Growing Through Event Data by Miguel Neves appeared first on https://www.eventmanagerblog.com

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